Built by a journalist-turned-media strategist. The Right Drift draws on a decade inside the country’s most competitive newsrooms where stories are shaped, and access is earned. That experience fuels boutique-level media strategy.
Clarity. Strategy. Access.
Samantha Sullivan, Founder | X: SamSullivan | LinkedIn
sam@therightdrift.com
Working With Me
Because The Right Drift is a boutique, founder-led practice, I take on a limited number of clients whose work has direction, originality, or cultural relevance. I partner with creators, designers, authors, executives, and emerging public voices who want strategic, selective representation—not volume PR.
Retainer Partnerships
For clients who need ongoing narrative guidance, high-touch visibility strategy, and a steady insider hand. Ideal for executives, authors, artists, or brands building long-term presence.
Project-Based Engagements
Defined campaigns, launches, or editorial projects—such as collection drops, exhibitions, op-eds, or branded moments—that require sharp execution on a clear timeline.
Advisory Consulting
Short-term strategic counsel for teams or individuals who need direction, narrative framing, positioning, or crisis-level clarity without committing to a full campaign.